Submersive was brought in as the digital agency on the film, working side by side with NY / LA agencies
• Despite a lack of participation from Jason Statham, the film secured 200+ press hits including interviews with Buzzfeed's Celebs Play with Puppies, WIRED Autocomplete, Forbes.com, VanityFair.com and more using Josh Hutcherson and director David Ayers’ work.
• Conceived of "Bees" viral supercut video and "Flaming Hot Honey" press mailer
• Secured dozens of digital reviews which contributed to the film's positive Rotten Tomatoes score.
